PR, Social Media, and Everything in Between

Posts tagged ‘BarackObama’

Tweet Your Speech


Image Credit: "the 44th President of the United States...Barack Obama" By jmtimages

When President Obama gave his 2011 State of the Union address, I was at home watching and tweeting.

I could comment and like some quotes. I also replied to comments friends made. Some comments were witty and others were not.

Regardless, this marks the first time that I sat through an entire state of the union address. How did I manage that? I think the comments on twitter and Facebook made the engagement… fun.

From a PR perspective, Obama’s simultaneous tweets during the speech was amazing. Congress.org wrote an article that highlighted that most of his quote were 140 characters or less. Almost as though the speech was written for tweeter.

The article asks whether twitter has become the new sound bite. I think the answer can be seen when you look at the number of media outlets that use screenshots of tweets.

Do you think his speech was written for twitter? If so, is Obama doing for social media what JFK did for television?

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