PR, Social Media, and Everything in Between

Posts tagged ‘Google’

DIY Maps

Google has taken the next step forward with maps. Google Map Maker has come to the United States. People can now add locations, edit locations, create routes, and more.

Google Map Maker expands Google Maps from an infomative media with potential for users to share, to media that relies on collaborative use. Imagine if Google Map Makers partnered with a LBS like Foursquare. Users could create trails to follow, and remove fake locations. I think there’s a great potential to introduce its own LBS system as well.

One of the features Google Map Makers advertises in the short Youtube video is the ability to map out a campus. I added the Chatlos Communication Building to the Florida Southern College campus. Check back in a few days to see if you can find it!

I imagine that with the summer quickly approaching, more of my peers will add locations to our campus. To date, there’s one specific location mapped on the campus. Do you plan on adding any locations?


Guest Blogger: Whitney Gonzalez “Twitterville Review”

The following post was written by guest blogger Whitney Gonzalez. You can view the original post on her blog. I choose to share this blog with you in light of the recent changes Twitter has undergone.

Twitterville Review

What could be better than a book all about Twitter? I picked up Shel Israel’sTwitterville as part of a social media book assignment and enjoyed reading it. I learned a lot about Twitter’s beginnings and the different ways in which it was adopted.Twitter can be more of a listening tool than people think. One can Twitter search their name or company’s name and obtain accurate results of what’s being said out there about them or their company. It can be just about as accurate asGoogle Alerts.

Although it may seem like you are tweeting to the entire twitterverse, by using @replies and DMs (direct messages) one can make Twitter as intimate as a telephone conversation.

One thing that stood out from Twitterville was the Google “sucks” test. If you type your name or company’s name in Google and type “sucks” after it and a lot of results return, you just may “suck.”

Overall, Twitterville was a great book and anyone that has an interest in social media can benefit from reading this book. By learning about Twitter from a slightly different angle, students can benefit upon searching for a career in social media because they will be familiar with everything Twitter.

To Blog or Not to Blog: The Art of Commenting

Image Credit: "To be or not to be" By leoncillo sabino

When you first decide to start your own blog, you must keep in mind that to be successful, you have to master the art of commenting. Commenting is essential because it helps build a community that can lead to a solid fan base.

Here are some tips complied from half a dozen other blog posts related to commenting:

1. Post Substance

Nobody wants to read another “nice post” or “thanks that post was helpful” comment. Try to contribute to the conversation with something meaningful and worthwhile reading. Don’t saturate your comment with unnecessary links back to other sites.

2. Read the Other Comments

Redundant information is just as wasteful as thoughtless comments. Comment on other people’s comments and become part of the discussion.

3. Proof Read

One spelling error makes the whole comment seem unreliable, and few people will take you seriously or want to read your blog.

More on Marketing Comments:

eMoneyMakingOnline writes on the merits and hazards of comment marketing. They offered these tips on commenting:

  • Bring out the points which are not covered by the blog owner.
  • Suggest your ideas or your own experience with others.
  • Leave a link to your own article which closely matches or adds value to that post (no one will reject your comment).
  • Ask questions.
  • Answer questions.

More on Comments and Blogs:

The article “5 Tips For Making Great Blog Comments That Get Accepted” by Lee Dobbins suggests investigating the author the blog before posting a comment. You can gain insight into the article and post more relevant comments this way.

Based on the type of blog you comment on, you may have the options of “Do-Follow” and “No-Follow” comments. I visited OceanTara’s blog for more information. Basically the difference is in the link address and affects Google ranking of the site. Links with nofollow in the html code means the link will not affect the blog’s rank whose link is posted. Do follow will affect rank.

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